Discovery Channel - Shoe Headlights Illuminate Your Night Run

March 20, 2015

From the category of “why hasn’t anyone thought of this before” comes headlights for sneakers.

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Fox 35 Orlando - Orlando couple designs night light for runners

March 18, 2015

ORLANDO, Fla. (WOFL FOX 35 ORLANDO) -It shines 10 to 15 feet straight ahead, and it makes running in the dark safer and lighter.  It's the brainstorm of the Storer's from Orlando.

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Orlando Sentinel - Orlando entrepreneurs create night lights for runners

March 17, 2015

March has turned into a pretty busy month for the Orlando-based creators of a night-light that helps people run in the dark.

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Runner's World - Mothering A New Invention

March 10, 2015

As a night runner, she saw a need and decided to do something about it. Who said our best ideas don't happen while on a run?

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Mom's Magical Miles - NIGHT RUNNER 270° SHOE LIGHTS

March 04, 2015

Back when I started running, I had a little guy at home and no jogging stroller.  Therefore, a lot of my running took place in the evening after dinner and when my husband was home to watch all the kids. During those times of year when the light started to fade sooner, my husband was very concerned that I was out running when it was getting darker.  And I really, really, REALLY felt stupid wearing one of those headlamps.

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The Faux Runner - Night Runner 270° Shoe Lights – A KickStarter

March 04, 2015

As someone who runs in the early hours of the morning (and with a husband who runs in the late hours at night), this product caught my fancy! I love the idea and you know that this “christmas tree” will be getting one when they come out.

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Tampa Bay New Wire: Florida Entrepreneurs Kickstart Bright Idea

February 25, 2015

ORLANDO, Fla. (Feb. 24, 2015) — Orlando entrepreneurs Doug and Renata Storer believe they have pioneered a way to keep runners, walkers and hikers safe and injury-free while exercising after the sun has gone down — Night Runner Shoe Lights.  This week, they launched a month-long crowdfunding campaign on Kickstarter to raise $35,000 for the first round of production.

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Upstart Business Journal - Upstarts to watch: The 21-year-old repeat entrepreneur, the night runner, and the new economy delivery man

February 01, 2015

Upstarts who caught our eye, as profiled in the latest issues of the Business Journals from around the country: Marc Gorlin, who wants to be the Uber for deliveries; Doug and Renata Storer, who are putting headlights on running shoes; Jolitjt Tamanaha, a 21-year-old serial entrepreneur; Bill Huston, who is leaping into the crowdfunding game from community college.

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Orlando Business Journal - Orlando tech firm’s bright idea for shoes catches investors’ eyes

January 30, 2015

When Orlando resident Doug Storer went out at night for his daily run, he worried about unseen road hazards or cars not being able to spot him. So he came up with an idea: headlights for shoes.

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Orlando Business Journal - VenturePitch Orlando's 4Q winner has a bright idea for your shoes

December 18, 2014

Four Florida startup companies competed at the 4Q VenturePitch Orlando Startup Competition, but only one came out on top.

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Orlando Sentinel - Investors meet entrepreneurs at VenturePitch Orlando

December 17, 2014

As Rudy Ellis finished talking about his startup company Joicaster at VenturePitch Orlando on Tuesday, David Whitney stood from his chair on stage alongside three other judges and approached.

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